OE Federal’s new credit union website design wins prestigious Diamond Award
COTTONWOOD HEIGHTS, UT (April 20, 2018) — CUNA recently awarded a Diamond Award to OE Federal Credit Union in recognition of OE’s beautiful, new credit union website design (oefcu.org). Only five websites were awarded with Diamond Awards this year. OE Federal and their website design partner, BloomCU, were thrilled by the news and attended a celebration in San Francisco together where OE accepted the award in person.
Each year, CUNA holds one of the largest credit union conferences in the U.S., their Marketing and Business Development Conference. Credit union marketers are invited to participate in workshops, network, and attend an awards dinner where credit unions that have shown extraordinary marketing prowess are given Diamond Awards.
The exquisite branding of OE Federal’s award-winning website makes it stand out from the websites of other financial institutions. As a union-only credit union, OE Federal’s members are engineers, construction workers, carpenters, and other skilled laborers. OEFCU.org accentuates OE Federal’s working-man brand with a dark theme that’s contrasted with a bold yellow, fonts that make you think of corrugated steel, and lots of gritty—yet beautiful—imagery.
“OEFCU.org is sleek and stylish,” said Derik Krauss, one of BloomCU’s cofounders, “but it also has enough grit to make John Wayne jealous.”
In addition to fantastic aesthetics, OE Federal’s new credit union website design is equipped with intelligent technologies. The website is both powerful and functional, with features like real-time search and conversational menus.
About BloomCU
BloomCU LLC helps credit unions design results-driven websites that increase loans and accounts. They work with credit unions in 25 states across the US, many of which have won awards or recognition for their websites from CUNA, MAC, The Financial Brand, Credit Union Times, CUES, and others. The company has a reputation for designing beautiful websites that feature intelligent technologies (e.g., personalization, chatbots, integrated origination experiences) and then optimizing those sites continuously to grow loans, deposits, and membership.
bloomcu.com
About OE Federal
In 1964, members of the Operating Engineers Local #3 decided to form their own credit union. They wanted financial options that were better than what the big banks were offering. Today, OE Federal is the country’s largest labor-based credit union. They serve more than 75,000 members across six states, 25 different trades, and 125 union groups. For more than fifty years, they have offered members affordable financial products, outstanding personal service, and a lifelong partnership with a credit union that cares. For more information, visit oefcu.org.
