Value volunteers’ expertise

Bellco CU director makes the most of marketing and business development background.

Every director brings a unique perspective to the board. Alejandra “Ale” Spray is no different.

As marketing director for a construction firm, Spray offers the Bellco Credit Union board 20 years of expertise in marketing and business development—welcome qualities in any organization seeking growth.

This expertise allows her to bring strategic ideas—and a different perspective—to the board of the $4.7 billion asset credit union in Greenwood Village, Colo.

“I’m able to offer fresh approaches that perhaps haven’t been tried in the credit union world,” Spray says. “I appreciate the fact that the Bellco board is open to exploring new strategies and tactics when it comes to marketing and business development.”


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