You’d have to be the Loch Ness Monster hiding in the depths of its dark Scottish lake not to know that Greater TEXAS Federal Credit Union/Aggieland Credit Union has recently launched an Apple Watch banking app. The news has permeated every industry publication and then some. Totally bucking the traditional credit-union-wait-and-see practice, Greater TEXAS went all in with this progressive move to attract the area’s massive college student crowd: University of Texas and Texas A&M.
To get the inside scoop on the who, what, why, when, where, and how of this news-making launch, we invited Greater TEXAS’ Vice President of Marketing Brandy Conway. Brandy not only answered those questions but also provided us with the apps features and functionality and where this technology is headed. Pretty cool story and glad to see credit unions leading the way on this one. Enjoy!