If You Read Anything Today… Read This
by Tom Glatt Jr
On December 6 Bloomberg Businessweek published an interview with Apple CEO Tim Cook. If you read anything today, read this interview.
Why? I’ll tell you why. The way this man talkes about his company, about his friendship with former Apple CEO Steve Jobs, about his interactions with customers… is quite simply amazing. I have been involved in the credit union community for eighteen years and I have only come across a handful of credit union CEO’s who speak so deeply about the credit unions they lead, about the relationships they have with colleagues, about members. I think every credit union can learn a little bit from this interview.
You will find it here: http://www.businessweek.com/articles/2012-12-06/tim-cooks-freshman-year-the-apple-ceo-speaks
As you read it think about your perspective regarding the credit union you work for. Do you care about it? Is it just a job, or a part of your life?