Open Your Eyes to a Credit Union® lands in Wyoming

by CUNA News

Credit Union Awareness LLC announced today that the AI driven, category-level brand campaign Open Your Eyes to a Credit Union® has launched in Wyoming. Open Your Eyes to a Credit Union® is a first of its kind digital campaign designed to dispel commonly held myths about credit unions while increasing consumer consideration for credit unions as their best financial partner.

“What better way to celebrate the opportunities that credit unions bring to consumers in Wyoming,” said Chris Lorence, Credit Union Awareness Executive Director. “We are thrilled to bring this credit union driven campaign to Wyoming and are grateful to the Mountain West Credit Union Association for their enormous support for opening consumers eyes to credit unions.”

Open Your Eyes to a Credit Union® has gained over 1,116 supporting organizations and credit unions nationwide in a united 24/7/365 initiative to increase consumer consideration for credit unions through education and brand awareness. The campaign has launched in twenty-six states and is expected to launch in at least 4 other states in the upcoming months.

 

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