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The Fledge and Astera Credit Union forge a groundbreaking partnership to foster financial literacy and economic empowerment

LANSING, MI (September 26, 2023) — In an ambitious bid to foster financial literacy, financial health and wellbeing and economic empowerment in Lansing, The Fledge, a radically inclusive ideation and maker space located at 1300 Eureka, has joined forces with Astera Credit Union, an innovator in the financial services sector with a rich history of empowering communities through financial education and the development of products and services that help consumers working towards their financial goals.

Newly Introduced Programs

Building on a shared vision of community enrichment and empowerment in a collaborative fight against poverty, the partnership has given rise to three pivotal programs, slated for immediate launch:

  1. Financial Literacy Program: Primarily targeting individuals under the ALICE threshold, this program aspires to enhance understanding of personal and business finances, equipping individuals with the tools to manage their resources more efficiently.
  2. LifeCents Financial Wellness App (Fledge cohort): This web-based, smartphone friendly initiative leverages gamification to facilitate personal finance self-learning. Providing educational modules which cover a broad spectrum of real-life financial topics, LifeCents teaches and encourages individuals to take firm steps towards securing a robust and independent financial future.
  3. Dream Big – Micro Business Loan Program for Fledglings: Designed for startup founders collaborating with The Fledge, this program not only prepares them for securing a loan but instills a disciplined approach towards financial management, channeling the funds towards avenues that promise substantial revenue growth.

Launch Event

To mark the beginning of this partnership, a presentation of a $10,000 donation by Astera’s Senior Vice-President, Laura Blanding, to further The Fledge’s prosperity initiatives is scheduled for September 27th at 11:30 AM at Astera Credit Union. A formal launch for the partnership will be held on October 4th, 2023, from 5:00 PM to 7:00 PM at the Fledge. The event will feature enlightening talks by Jerry Norris of The Fledge and Martin Carter. Attendees will gain insights into the LifeCents App, the types of opportunity loans Astera offers, information about specialty savings accounts, and the structured financial literacy sessions planned for the future. 

Martin Carter, President/CEO of Astera, when asked commented, “Over the past several years Astera has shifted more and more of our mission to focus on financially empowering our members and our communities. Credit Unions were founded with the purpose of “people helping people,” and that is still core to our values. There is nothing more important than being able to help people achieve financial independence. As part of that work, we’re committed to providing our underserved communities with equitable access to financial products and services, education, and literacy.” 

Jerry Norris, the dynamo behind The Fledge, reflected on this partnership stating, “Astera Credit Union shares our vision of a community where every individual has the tools to achieve financial stability and realize their true potential. We are enthusiastic about the manifold opportunities this collaboration will unfold for the communities we serve, truly embodying our belief that ‘genius is lost in poverty.’


About The Fledge

Located at 1300 Eureka, Lansing, MI, The Fledge is a radically inclusive ideation space that has served as a beacon of hope and opportunity since its inception in 2014. Driven by a belief in holistic growth and the potential housed in every individual, The Fledge ceaselessly works towards helping people rise above the ALICE threshold through an array of services targeted at fulfilling basic needs and nurturing personal growth.

About Astera Credit Union

Astera is a local, community-chartered credit union serving the Lansing area for over 73 years. Astera is a cooperative financial institution owned by its members and has a member-centric business focus of empowering financial health and wellbeing in the Lansing, DeWitt, and Ionia communities. Astera offers top-notch financial products, including several loan types, savings accounts, electronic services, and more. The mission of building financial health in the community is provided through self-guided web apps and coach-guided empowering services from knowledgeable staff to help members find their financial independence. For more information, visit Astera online at www.AsteraCU.com.

We invite the media and the community to reach out for more details and join us in this vibrant journey towards collective prosperity.

Contacts

For media inquiries, please contact:

The Fledge Jerry Norris 1300 Eureka Lansing, MI 48912 Email: jerry@thefledge.com Phone: (517) 230-7679

Astera Credit Union Martin R. Carter President/CEO 111 S. Waverly Rd. Lansing, MI 48917 Phone: 517.323.3696 Fax: 517.323.1043 Website

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