A recent Retail Banking Trends and Predictions report details a number of developments that banks and credit unions can prepare for and stay on top of this year. And fortunately, a number of these trends can be addressed with a fully disclosed overdraft program and proactive vendor contract negotiations.
Overdraft Service That Delivers on Multiple Levels
Offering a fully transparent overdraft service such as JMFA NEXT GENERATION OVERDRAFT PRIVILEGE™ to account holders gives your bank or credit union the opportunity to stay ahead of many of the year’s projected advances.
Trend: Removing Friction from the Customer Journey
The great news for community banks and credit unions is that a focus on human connection and delivering exceptional service — a typical differentiator for community-sized financial institutions — is what will win account holders over. A genuinely customer-centric approach, complemented (but not replaced) by the latest technology, will become more important to attract and retain account holders.
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