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Member experience

Member experience May 27, 2015

Conduct a brand audit

Note: The following is an excerpt from 30 Ideas to Build and Live Your Brand. For a free copy of the complete book,click here. Your brand is everything your financial…

Jordan Rumsey

Member experience May 27, 2015

The importance of mobility to credit union members

Over the weekend, I sent several emails, checked and paid a few bills, watched a movie trailer and then bought movie tickets for that movie and even bought a new…

Jeff Kjoller Loudthought

Member experience May 26, 2015

Marketing credit unions to millennials: You’re probably doing it wrong

Jordan Rumsey

Member experience

Conduct a brand audit

The importance of mobility to credit union members

Marketing credit unions to millennials: You’re probably doing it wrong

What ARE credit union referral rewards?

Build trust with millennials by teaching them how money works

Top 4 personalization techniques to drive non-interest income at your credit union

Credit unions, quit being Canadian

To re-name or not to re-name

A tale of caution and frustration

6 steps to deliver omni-channel experiences

5 ways to stretch your marketing budget

Understanding Gen Y

Label at your own risk

Beyond banks

Mobilegeddon: Would your credit union website survive?

Websites shouldn’t just use marketing’s budget

5 tips to effectively use social media at your credit union

Strengthen your credit union with internal storytelling

Ego vs. ROI: Why a viral goal is wrong for your credit union brand

Content might be king but networking is queen

It’s better to be real than perfect

Why referral programs struggle (and what to do about it)

Your brand deserves more than “not horrible”

How bad content is undermining your marketing strategy

Jim Blaine was right: credit union marketing adds no value

How credit unions can fix the financial literacy crisis