Geezeo News Archives

Does your brand listen?

Does your brand listen?

For those that know me, I often don’t give the perception that I listen very well, even though I believe I really do. My personality is clearly Type-A and I tend to move quickly. [...]

Credit unions let me down

Credit unions let me down

A Letter To My Credit Union CEOs Dear Sirs: Month after month, year after year, I have received your newsletters and literature and seen your advertisements. They portray happy couples walking on beaches and families [...]

Millennials and trust: Opportunity or demise?

Millennials and trust: Opportunity or demise?

Even after all the name calling (narcissistic, lazy, and indecisive- as described in a NY Times article) marketers are recognizing the potential of Millennials as something important to their bottom line. Afterall, these are the [...]

Be Interested. Be Interesting. Be human.

Be Interested. Be Interesting. Be human.

The data dialog is missing a significant component as it pertains to retail banking. It focuses on getting data and leveraging that data to drive relevancy and context. In other words, we’re all suppose [...]

The other “M” is also attractive

The other “M” is also attractive

There is another market you should be paying close attention to, but many of you are not even addressing it. Nope, it’s not the Millennials. It’s the Mass Affluents. Nielsen defines this group [...]

Maybe the Smartwatch isn’t so smart

Maybe the Smartwatch isn’t so smart

There is plenty of talk in the Fintech space about how financial institutions need to consider jumping in on the “wearable” bandwagon. I am not against mobile technology and in fact, am a huge fan. [...]

Then. Now. Old questions revisited.

Then. Now. Old questions revisited.

The financial services world is evolving and credit unions have every chance to maintain or even grow relevancy in an ever confusing marketplace. Here are some of the questions you might have asked in the [...]