Customer relationship matters
In almost direct contravention to the spirit and ethos of the $36 billion a year CRM market, I’ll begin on a somewhat unsteady footing by explaining that there isn’t really a simple definition [...]
In almost direct contravention to the spirit and ethos of the $36 billion a year CRM market, I’ll begin on a somewhat unsteady footing by explaining that there isn’t really a simple definition [...]
For many years, financial institutions were unable to directly pay interest on business accounts. This restriction prompted the creation of innovative solutions by financial institutions to provide their business clients with a variety of cash [...]
We all have so much information at our fingertips now. In the era of Big Data, we have reams of information about every customer and every transaction—wave after wave of knowledge that’s constantly [...]
Usually at this point in the year, we can reflect on at least a couple hurricanes, major floods and wildfires that have made significant news. Yet as we look toward October and November, we have [...]
Some credit unions have returned to the good old days of offering reward programs to show member appreciation. Direct rewards can be matched to a specific financial behavior change. Indirect rewards pay interest on balances [...]
Remember the days when having an encrypted member database was enough? Those practices were rock solid for years and you slept soundly knowing your data was secure. Unfortunately, times have changed. With today’s threats, [...]
by. Dan Price, Twenty Twenty Analytics Behavioral finance is an approach to finance based on the observation that psychological variables affect and often distort individuals’ decision making. Behavioral finance is driven by a number of [...]
As Americans increasingly shift toward debit cards as a preferred method of payment, it is clear that both personal and card data are reaching unprecedented heights of vulnerability. Large-scale data breaches of major retail chains [...]
By Brad Smith, Abound Resources – a CUNA Strategic Services alliance provider Each year we survey credit union CEOs about their outlook for the coming year. CEOs started 2012 with optimism but the mood has turned [...]