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Are you the Olive Garden of auto loans?

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Is your credit union the Olive Garden of choices for financial services?

I hope not.

My hometown newspaper,The Greenville Newsrecently published a great article on the dining preferences of the Millennial Generation…also known as Generation Y. The article covers the restaurant industry but there’s a lot credit unions can learn about Gen Y preferences and habits.

One couple had this to say about choosing their dining options:

  • They don’t eat out often
  • When they do, they want it to be worth their while, and they choose their restaurants carefully
  • That leads to choosing independently-owned restaurants over chains

Jordan Rumsey