Welcome to the CUInsight Minute, sixty seconds from our Managing Editor John Pettit with his favorite reads from the week.
Would your members mourn your credit union?
by BO MCDONALD, YOUR MARKETING CO
When I ask what makes your credit union different, I usually first get a generic, shiny, vanilla “people helping people, good rates and good service” message. Sometimes I know that’s not true, but often I unfortunately realize that is the answer because there is no answer… (read more)
Do your digital offerings meet member needs?
by KELLY FLYNN, JMFA
In the rapidly evolving digital landscape, credit unions must continually evaluate and upgrade their digital offerings to stay competitive. As an increasing number of consumers shift towards online banking, the traditional brick-and-mortar banking model is being superseded by a digital-first approach… (read more)