No joke: Educator leaves ’em laughing

Through humor and financial evangelism, she emphasizes the importance of financial resilience.

Veronica Dangerfield’s background as a standup comedian draws in audiences and keeps them glued to her compelling messages about financial education.

“People are so apprehensive about finances,” Dangerfield says. “With a name like Veronica Dangerfield, (remember Rodney?) the comedy potential is fired up. Immediately, they connect and think, ‘This is going to be fun. I’m going to learn something and I’m going to laugh.’

“Then, I get as corny as I possibly can, because people laugh for three reasons: because something’s actually funny, they think you are funny, or they laugh at me laughing at myself,” she adds. “Everybody wants in on the fun.”

A 10-year veteran of $5.7 billion asset Patelco Credit Union in Pleasanton, Calif., Dangerfield blends humor and financial evangelism to emphasize the importance of financial resilience.


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