The CUInsight Experience podcast: Teresa Freeborn – Game on (#155)
“Champion meaningful change in the advancement and respect of women in leadership.” - Teresa Freeborn
Thank you for tuning in to episode 155 of The CUInsight Experience podcast with your host, Randy Smith, co-founder of CUInsight.com. This episode is brought to you by Allied Solutions. Allied Solutions is focused on helping clients grow their bottom line, protect their business and members, and evolve to stay ahead of the competition.
My guest on today’s show is Teresa Freeborn, former President and CEO of Xceed Financial Credit Union, as well as the Chair & Co-founder of Smash + Tess. She is also the author of, Suits and Skirts: Game On! The Battle for Corporate Power, a book designed for men in leadership positions to reevaluate how they operate and make necessary changes for women to grow in leadership positions. For years, Teresa has been working to champion meaningful change in the advancement and respect of women in leadership roles.
During our conversation, Teresa and I chat about empowering women in their careers and call on men to be partners and advocates for equity in the credit union industry. She talks about being accountable for your actions that impact equity on all team levels. Teresa shares stories and fact-based information on why women and men are part of this conversation. Teresa and I discuss the future of the credit union movement specifically when it comes to gender roles and working from home. Listen as we talk about how the credit union industry can create more equity that will boost business.
As we wrap up the show, listen in as Teresa talks about her book, her family, and being mindful in balancing her energy between everything that is important. Enjoy my conversation with Teresa Freeborn!
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Books mentioned on The CUInsight Experience podcast: Book List
How to find Teresa:
Teresa Freeborn, Author, former President and CEO of Xceed Financial CU, and chair & Co-founder of Smash + Tess
Smash + Tess: Instagram | Facebook | Pinterest | TikTok
Book: Suits and Skirts: Game On! The Battle for Corporate Power
Show notes from this episode:
A big shout-out to our friends at Allied Solutions, an amazing sponsor of The CUInsight Experience podcast. Thank you!
Want to hear more from Teresa? Click here and listen to her first appearance here.
Teresa’s new book (A must read!): Suits and Skirts: Game On! The Battle for Corporate Power
Shout-out: Smash + Tess
Shout-out: Fortune 500
Shout-out: Jill Nowacki
Shout-out: Lauren Culp
Shout-out: Teresa’s daughter
Shout-out: Warren Buffet
Shout-out: Dale Carnegie
Shout-out: Gen X
Shout-out: Tom Peters
Shout-out: Teresa’s grandchildren
Shout-out: Teresa’s dad
Shout-out: Todd Harper
Shout-out: Alicia Vikander
Shout-out: Bill Gates
Shout-out: Melinda French Gates
Book mentioned: Suits and Skirts: Game On! The Battle for Corporate Power by Teresa Freeborn
Book mentioned: Demon Copperhead by Barbara Kingsolver
Previous guests mentioned in this episode: Teresa Freeborn, Jill Nowacki (episodes 4, 18, 37, 64, 82, 101, 113, 126, 138, & 148), Lauren Culp, Todd Harper
In This Episode:
[00:55] – Teresa Freeborn explains why she decided to write this book.
[03:08] – Teresa directs this book to males in leadership as well. What’s her reasoning?
[05:13] – How does the credit union industry create more equity? PART 1
[07:25] – How does the credit union industry create more equity? PART 2
[09:25] – Teresa talks about being accountable for your actions that impact equity on all levels of the industry.
[12:09] – “It’s not just Teresa’s opinion.”
[14:25] – Gender diverse companies outperform others.
[16:10] – Is Teresa’s advice for CEOs the same today as what she would say a few years ago?
[18:36] – What makes a good leader today for Teresa? PART 1
[21:21] – What makes a good leader today for Teresa? PART 2
[24:04] – How does the future of work evolve as family roles evolve?
[26:22] – Teresa explains what she did to balance her family life and career when pushing forward.
[29:08] – How does Teresa juggle everything today?
[30:58] – Teresa felt amazed at her book during this moment. What moment is it?
[32:15] – “There is hope.”
[34:38] – Teresa wants to champion meaningful change in the advancement and respect of women in leadership roles.
[36:15] – Teresa gives a final call to action for males in leadership roles.
[37:53] – Thank you Teresa, and thank you for listening!