"Promise what you can deliver and work hard to deliver more" - Chuck Fagan Welcome to episode five of The CUInsight Experience podcast. Hosted by Randy Smith, co-founder and publisher of CUInsight.com. In each [...]
3 WORDS! Thank You Cards Full Stop! It really is that simple. If you started sending out thank you cards to your existing members today, you would see an immediate impact on new members for [...]
If it ain’t broke, don’t fix it. Old adages usually prove to be true. Where marketing is concerned, however, there is a caveat. Adopting the If it ain’t broke, don’t fix [...]
Are you considering a risk within your marketing approach? Bold, attention-getting moves can reap big rewards. But, before you leap, there is one very important aspect of your brand health you have to consider – loyalty. [...]
February may be the shortest month of the year, but it has more than its share of ‘surprise’ holidays. What I mean, are holidays like Valentine’s Day and President’s Day, that kind of [...]
![Google, Amazon, Apple and [insert your name here]](https://www.cuinsight.com/wp-content/uploads/2018/01/bigstock-214861168-226x163.jpg)
There is no shortage of speculation on the number of trends and types of challenges that lie ahead for credit unions in the coming months. While the top industry priorities differ — depending on which study [...]
Credit union leadership clearly understands the business model that has worked in the past is not the formula for success into the future. Yet, community financial institutions are continuing to have a difficult time adopting [...]
Recent months have seen an ever-increasing volume of noise relating to the impending destruction of all but the wealthiest credit unions. The source of their imminent demise? Their lack of digital capabilities. There’s certainly [...]
“Plants grow, people grow, even whole forests, jungles and coral reefs grow – but eventually they stop. This doesn’t mean they’re dead. They’ve simply reached a level of maturity where health is no [...]
The 35-day government shutdown affected credit union members across the country. While they waited, wondering how long it would last, businesses and other organizations jumped in to assist with offers of free meals, services and [...]
For the second year in a row, CO-OP Financial Services and Filene Research Institute are bringing The Cooperative Trust’s crasher program for young credit union professionals to the THINK conference. In addition to receiving [...]
I give my granddaughters a ride to school three days each week – Tuesday, Wednesday and Thursday. They get to my house too early to have already had breakfast, so it’s always fallen to me [...]
As products become more complex and technologically advanced, companies have the opportunity, and in some sense, the responsibility to educate and nurture consumers through research and acquisition cycles. As brands compete to communicate differentiators and [...]
I often reflect back on one of my first employments and how it taught me so much about the working world. I was young and by all rights pretty naïve to the ways of [...]
According to the traditional rules, I could never run for public office. Not that I want to run for public office. I don’t! I’d be terrible at it. But my point is that, [...]
