CUNA Councils News Archives

How to structure your credit union for innovation

How to structure your credit union for innovation

by: Matt Calman Innovation, we can all agree, is critical for success, and even survival, in today’s fast-evolving banking industry. At the same time, as every banker knows, innovation is easy to talk about [...]

5 ways to get a seat at the table

5 ways to get a seat at the table

by: Brian Wringer A while back, we ran a poll asking credit union marketers “Does marketing have a voice at your board and/or management meetings?” To our surprise, we found that only half of [...]

5 ways credit unions can connect with realtors

5 ways credit unions can connect with realtors

by: Shannon Van Sickler The family home. It’s where the day starts and ends for virtually every member of a credit union. Your members’ homes are the foundation from which their life grows. When [...]

Your credit union’s ALLL model may be due for a check-up

Your credit union’s ALLL model may be due for a check-up

by: Tom Danielson Like visiting a doctor for a physical, your financial institution should periodically test the health of its Allowance for Loan and Lease Losses (ALLL) model. It’s not just a good business [...]

New core systems required in digital age

New core systems required in digital age

by: Chris Skinner I realized something about this new market of financial technology the other day, where banks become financial systems integrators. The realization was that banks really should think about what they are doing [...]

Moving towards a device-based mobile wallet

Moving towards a device-based mobile wallet

by: Zilvinas Bareisis Over a year ago, we published a 2014 edition of our annual Top Retail Payment Trends Report (2015 edition is here), in which we distinguished between app-based wallets – majority of mobile payments [...]

Three ways to keep your best employees from leaving your firm

by: Ashley Binder A few decades ago, it was fairly common for a person to secure a job immediately following graduation from school and remain with the company until retirement. Those days are gone, and [...]

Are you making any of these content marketing mistakes?

Are you making any of these content marketing mistakes?

by: Brooke Howell These days, content marketing is essential to getting your business noticed and connecting with customers and prospects. Once you’ve gotten started, though, it’s important to continually monitor your performance, learn [...]

Four tried-and-true deposit growth strategies

Four tried-and-true deposit growth strategies

by: Amanda Lowery You’ve spent months (maybe years) aggressively courting members in their prime borrowing years to offset your credit union’s aging Baby Boomer population. You’ve run promotions, offered incentives, competed on [...]

Social media smarts: Find them. Engage them. Convert Them.

by: Sundeep Kapur A friend of mine runs marketing for a financial institution. They used to host a quarterly financial best practices workshop to enhance relationships with existing members and also attract a few new [...]