Top 10 CUInsight Community posts in 2021

Gratitude tends to be top-of-mind for me every December as I reflect on the year that was and dream about the year ahead. At CUInsight, we are especially grateful to be a part of the credit union movement and grateful for the industry experts and thought leaders who share wisdom with us as a part of the CUInsight Community. As 2021 draws to a close, we take time to remember the articles from our Community leaders that spoke to us all this year, that content that everyone was reading. Below, please enjoy our top 10 Community articles from 2021.

Top 10 CUInsight Community posts in 2021:

Gen Z’s three financial trend predictions for 2022
by KARINNE STRIKOWSKI, ZOGO
NFTs: An NFT (Non-fungible token) is a unit of data stored on a blockchain, that certifies a digital asset to be unique and therefore not interchangeable. NFTs are virtual items designed to be unique and provide real financial value at the same time; such as artwork, music, a video clip, or tokenized tweet. (read more)

Your best people strategy for 2022
by JOHN PEMBROKE, CUES
It’s often said that “your people are your greatest asset.” But in fact, your greatest asset is the right people with the right resources and knowledge in the right jobs with the right goals and the right motivation. Doing talent “right” can’t be done haphazardly; doing it right requires having a strategy. Here are some things to think about as you develop your plan for the new year. (read more)

Two free data sources credit unions should start using now
by COLLIN MCCARTER, TRELLANCE
Within credit union’s own data is the answer to many “whats.” Take, for example: What are the typical spending patterns? What are the incoming and outgoing account flows? What are average balances and product mixes? What are the preferred engagement channels? (read more)

The three Rs of executive benefits
by LIZ SANTOS, GALLAGHER
When someone references the “three Rs,” most people think of Reading, Writing, ‘Rithmetic. History buffs may recall Relief, Recovery, Reform (Roosevelt’s New Deal), and environmentalists might think Reduce, Reuse, Recycle. For me, the three Rs are Recruit, Retain, Reward—three ways that executive benefits can help credit unions respond to the challenges of today’s job market. As the first of a three-part series, let’s explore the role of executive benefits in recruiting senior leadership. (read more)

5 things we hope credit unions keep doing in the new normal
by CAMERON MADILL, PIXELSPOKE
If there’s anything we’ve learned from COVID, it’s that the future is uncertain. Over the past 18 months, credit unions across the country have done an impressive job finding ways to rapidly pivot and to serve members as their communities dealt with lost jobs, lost businesses, extreme weather events, civil unrest, childcare struggles, mental health challenges, and deadly illness. (read more)

The 5 most vital strategic planning priorities for renewed focus & growth in 2022
by MARK WEBER, STRUM
I’ve led strategic planning sessions with senior leaders at some of the nation’s leading credit unions over the last 30 years, and what I’ve learned in the last two months is that this year is profoundly different for planning. People need to be ready to adapt on so many levels. (read more)

Zoomers on campus: Where I choose to bank
by KATERIN GOMEZ, ALACRITI
With many Zoomers in college and new to the banking industry, there is much to learn about what credit unions can do to improve their banking experience. Credit unions can attract more Zoomers by highlighting and discussing what they value in terms of personalized experiences, customer service, and rewards. This is critical, as Zoomers are an imminent major target audience for financial services.  Here, we provide insight into why Zoomers bank where they do, according to data and anecdotes from Zoomers themselves. (read more)

Don’t let your dress code derail your brand
by MARK ARNOLD, ON THE MARK STRATEGIES
“The next time you are heading out the door, pause at the mirror and make sure that what you see reflects your purpose and value.” –Amy Spiegel Nothing stirs up a good fight in your credit union like a discussion regarding the dress code. If you want to kill a meeting or talk endlessly about a topic, then all you have to say is “dress code.” But as we teach our clients: branding touches everything. Including your dress code. How your employees answer the phone matters. How your restrooms smell matters. And yes, how your employees dress matters as well. (read more)

5 reasons your talent is walking out the door
by MERIDITH ELLIOTT POWELL, MOTIONFIRST
Monday morning, I headed to one of my favorite coffee shops to meet a client for a coaching session. I parked the car, walked up to the door, and found a sign that read “Apologize for the inconvenience, but we are closed due to labor shortages today.” These signs seem to be everywhere. Closing on certain days, limiting hours and running short staffed have become so common in today’s marketplace. (read more)

5 office perks employees don’t care about
by EVELYN LONG, RENOVATED
Startup culture has driven new conversations about workplace perks across more traditional industries. Over the past decade, it’s become increasingly common to walk into the workplace and find a pool table, free snacks and even beer on tap. Do these perks really contribute to employee happiness, retention and productivity? These perks may sometimes feel like fluff and, like junk food, can leave people feeling unsatisfied if not combined with benefits of more substance. (read more)

We’re always looking for industry leaders and subject-matter experts to write thought leadership and educational content to be featured on CUInsight, the leading credit union trade publication. Interested in contributing to our Community in 2022? Reach out today.