by. Fred Arnold If you’re hoping to dramatically increase your mortgage origination production, you’re going to have to look at your efforts in an entirely new way. Many credit unions have marketing plans [...]
The judges’ results are in! The five Finalists for the CUES Next Top Credit Union Exec challenge are: Amanda Brenneman, Maps Credit Union, Salem, Ore., USA Rob Carabelli, McGraw-Hill Federal Credit Union, East Windsor, NJ, [...]
by. Theresa Witham I watch a lot of competitive cooking shows. On them, the chefs frequently talk about elevating a dish—for example, taking mac and cheese and elevating it to a gourmet level. I [...]
by. Kelly Schmit The relationship between a credit union CEO and its board chairperson is too important to be left to chance. With proper care and nurturing, this vital partnership can be strengthened to help [...]
by. Theresa Witham The CUES School of Strategic Marketing I kicked off in Seattle Monday morning with attendees talking about their biggest challenges as credit union marketers. Many of the goals were similar. Others were [...]
At CUES we strive to implement many of the best practices ideas that our event presenters bring to our members and attendees. For example, this year’s CCCU and CUES International Convention in Panama City, [...]
by. Dan Kaiser I came across an interesting stat the other day and had an enlightening conversation soon after. I’ll get to the conversation in a bit, but first the stat: According to the [...]
By Erin Templer AT&T has been garnering attention with its series of television commercials featuring adorable kids tagged with the slogan “faster is better.” This concept seems to resonate with today’s consumers: [...]
By Sarah Bang and Craig Beach More so than most, young people might just pick a financial institution based on its ability to enable their dreams. A famous case is the story of Steve Jobs [...]
By Lisa Hochgraf Hypothesis: Extroverted leaders enchance group performance when employees are passive, but introverted leaders are more effective with proactive employees. This most interesting assertion was supported by the results of a pair of [...]
By Lisa Hochgraf Last week I mused about the value of the new-fangled ATMs that link the traditional ability to do withdrawal and deposit transactions with the new ability to have a video conference with [...]
By Samantha Paxson If you ask a credit union employee or consultant where they think people should put their money – credit union or bank – the winner, of course, is credit union. But how exactly do [...]
by Lisa Hochgraf My son and I have always liked to go to a particular car wash ... the only one in our area where you would pay a kid on entrance, ride the rails through [...]
By Hendrix Niemann Over the years, I’ve wondered why credit unions don’t make a big deal about their investment and insurance programs, since the benefits of doing so are obvious. Let me give [...]
By Lisa Hochgraf At the close of one day of CUES Advanced School of Risk Management in Boston, instructor John Bugalla told me about how he loves to shop outlet mall sales for Ralph Lauren [...]
